5 Ways to Market Yourself to Casting Directors


5 Ways to Market Yourself to Casting Directors

Acting is a business. Actors have to be on the top of their game not only in training, but also in marketing and self-promotion. It’s a career path in which many actors think they have to be overly aggressive to get a casting director to notice them. But it’s important to note that there is a difference between best marketing practices and harassing a casting director. Here are five key ways to help actors market themselves effectively to television, film, and commercial casting directors.

Workshops: 

Madhu Institute of Film and Television (MIFT) in Bhopal that hold casting director workshops. Casting director workshops should never make any promise of employment. Make sure the invited guests are currently casting a project and that you can show them your headshot and résumé.

Postcards:

When used appropriately, mailers can remind a casting director that you're around and working. Mailing postcards are most effective if you have previously met the casting director. Postcards can also be effective for people who are a very specific type. For example, an actor who naturally looks like a wizard should mail postcards to fantasy casting directors.

Thank you cards and gifts:

Gift cards are usually the best way to go. Some actors prefer sending wine, an Edible Arrangement, or other generic gifts. No matter what you write in your thank you card, do not add glitter. Casting directors get lots of cards per week and often complain about glitter.

Parties:

It's possible to run into a casting director at a friend's party, but that doesn't mean it's time to pitch yourself. If you are friendly and not pushy, they'll want to call you in when a role is right for you. Know social cues, and a compliment will always work to begin a nice conversation.

Social media:

Start your own Facebook page, Twitter, Instagram, Vine, and more to promote yourself. If you want to become friends with casting directors on Facebook, fantastic! Send a friend request and put the ball in their court. There is no need to send a follow-up message.

Madhu Institute of Film and Television

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